How long is economist audio

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PR of the week. Featured PRs from PressGo. Scrooge nanny wanted to haunt castle in Scotland Bank. We compete for ad dollars, readers to some extent, and they are always evilly stealing our journalists. We get on well and we talk. In practice any sale of the Economist stake would be fraught with difficulty. While the Economist Group has maintained impressive profitability there are signs of stress in the business.

While the Economist has done admirably well to drive digital growth, its overall circulation figures are not quite what they seem. For example, a look at the most recent audited figures for the UK edition shows circulation at a healthy ,, falling at a mild rate of 3. However it is propped up by almost 60, bulk copies that are given away free in places such as airport lounges. The company has also shifted its strategy to cull its subscription base of those on cheap deals, and its US operation struggled with renewals.

Eyebrows were raised in some quarters, given that Google is more frequently painted as enemy than friend in the print industry. Video is expensive to make, and the CPMs are low.

Advertisers want to reach podcast listeners. They are quality brands in safe environments with engaged, loyal audiences. In , the publisher tried selling podcast series sponsorship to luxury brands with no luck.

The demand from advertisers and the awareness from sales teams have developed over , he said. The daily news podcast market is filling up. In the U. And U. However, there is fear that the market for daily news podcasts is reaching saturation point.

Image: courtesy of The Economist via Facebook. It's created 19 boxes, bringing in seven-figure revenue. This week's Media Briefing recaps the latest earnings reports from four media companies and reviews what they indicate about the current stages of traditional publishers remaking themselves into digital organizations.